Strategic Business Consulting

Your Partner in Growth, from Strategy to Execution

The most effective international expansion strategies stem from a deep understanding of global markets and customer needs. I will work with you to develop a tailored marketing plan that positions your business to seize strategic opportunities in new regions.

From market entry to seamless execution, I'm committed to supporting your growth at every stage of your international journey

Customer Journey Mapping

Understanding your customer's journey is crucial to capturing their attention and guiding them toward making informed decisions. 

  • Awareness Stage
  • Consideration Stage
  • Decision Stage

Optimising the Journey:
I help refine your messaging to smoothly transition marketing-qualified leads (MQLs) into sales-qualified leads (SQLs). By closely monitoring performance and analysing data-driven insights, I continually refine strategies to enhance your sales funnel, improve lead quality, and drive sustainable growth—positioning your business for successful expansion.

Strategic Partnership Management

Unlock growth through meaningful collaborations. I help businesses identify, initiate, and manage strategic partnerships that drive mutual value—whether it's co-marketing alliances or international distributors. From negotiating win-win agreements to aligning shared goals, I ensure each partnership is structured for long-term success. 

My approach balances relationship-building with clear performance metrics, so you gain more than just contacts—you gain results.

Is your business development process clearly defined, or is your firm struggling to stand out in a competitive landscape? My Business Development Process Improvement services are here to help you grow. I'll analyse key metrics—prospects, proposals, close ratios, and ROI—to uncover gaps and opportunities in your approach. Reach out to learn more!

connect on LinkedIn

hello@christiandicken.com

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